THE BRIEF
Kleenex
Kleenex’s Allergy campaign is growing every year. They want to be bigger during the season, (mid-March to June). They want to be the go-to brand for facial tissues.
The main KPI is around awareness – to make the brand top of mind for these consumers during allergy season.
Process
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Credits
VidMob
Designer
Yarza Twins
Animator
Carly Johnson
Project Manager
David Rosenberg